mikael-kretz_fredrik-cederborg

Mikael Kretz_Fredrik Cederborg

Qgroup Acquires Master Gazelle Company Techfactory AB

Techfactory AB, founded in 2017 and based in Stockholm, has quickly become a strong player in IT infrastructure, cloud services, and DevOps. In 2023, the company reached a turnover of SEK 51.3 million and today has over 20 employees. Techfactory has also received a lot of attention for its rapid growth and was named a gazelle company by Dagens Industri three years in a row: 2022, 2023, and 2024. This means the company can call itself a &#8220;Master Gazelle.&#8221;
Jon Carvell, CEO of Qgroup, says:
&#8220;Techfactory has an impressive competence in cloud services, infrastructure, and DevOps. They manage to combine technical excellence with personal service, team spirit, and a strong customer focus – values ​​that are in good agreement with our philosophy at Qgroup. Their specialization in cloud services is a perfect addition to our offering and strengthens us as a whole.&#8221;
Fredrik Cederborg, CEO at Techfactory, comments:
&#8220;Joining with Qgroup gives Techfactory access to a global network of expert consultants, opening doors for collaboration, knowledge sharing, and joint growth. In addition, we will be able to take advantage of Qgroup&#8217;s strong brand and resources to consolidate our position, both in Sweden and internationally.&#8221;
About Techfactory
Techfactory, founded in 2017, builds its corporate culture on core values ​​taken from elite sports. The focus is on the team and individual development. The recruitment philosophy &#8220;hire for personality, train for skill&#8221; reflects their belief in job satisfaction and togetherness, which leads to strong collaborations and high customer satisfaction. <a href="http://www.techfactory.se">www.techfactory.se</a>

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Reputation (1200 x 630 px)(1)

Guest post by 
Per Frykman</strong 
 
 
 
"Per is a dedicated game changer and pioneer who chisels out the uniqueness of his customers and contributes strongly to the breakthroughs that can be transformative" 
—Per's reputation tagline

Reputation Mastery in the AI Era

perfrykman-12

PerFrykman.12

I am delighted and proud to have been invited to write this guest article for QGroup, but I am not surprised. The emergence of AI is completely changing the playing field, redefining new parameters to our most valuable professional asset: our reputation.
QGroup was probably the first company to recognise the vital importance of individual reputation. For the last eleven years, I have had the privilege of working with their consultants to analyse and develop their professional reputations. It is the most important and crucial asset you can take from one mission to the next.
One of the group founders, Mikael Kretz, wrote in the foreword to my latest book, *Let&#8217;s Talk About Reputation*: &#8220;Understanding your reputation is also the most valuable professional gift you can give yourself! We extend this practice to all our employees, seeing it as a gift for their future.&#8221;
With AI, something has changed regarding how business life and the business world work today. In these turbulent times, it&#8217;s crucial to leverage the best tools available and use them before they become indispensable.
At a time when AI is so rapidly impacting and changing the job market, our reputation as individuals has never been more important. It affects every part of our professional lives. I asked ChatGPT directly about the importance of reputation and received the following response:
&#8220;Reputation is a vital intangible asset for entrepreneurs, consultants, and leaders. It influences virtually every aspect of business operations and success, making it essential to actively cultivate and protect. It influences trust, credibility, opportunities, and long-term success. Actively managing and cultivating a positive reputation is essential for achieving and sustaining success in these roles.&#8221;
This response confirms the importance of mastering one&#8217;s reputation, but an important question today is how AI itself will affect our reputation, and I would like to highlight three areas where AI can significantly impact reputation management:
<ul>
<li aria-level="1">Your expertise is taking on new and interesting parameters and is increasingly becoming the perceived level of your expertise.</li>
<li aria-level="1">Knowledge of your soft skills is becoming even more important.</li>
<li aria-level="1">As everything changes at an ever-faster pace, your bugs become even more important and indicate what you may need to update. Some may also be forerunners to success.</li>
</ul>
Let&#8217;s realise that everything revolves around your reputation—the game-changer that can transform your professional life forever. It has implications for us as individuals, teams, and companies and can give us competitive advantages. It&#8217;s not just about understanding the role of our reputation in professional success but actively managing it to leverage its potential.
&#8216;Reputation Mastery&#8217; means focusing on combining your perceived expertise, experience, and all those crucial &#8216;soft&#8217; skills that transform your expertise into results. It&#8217;s being passionate about your area of expertise with an everlasting curiosity and commitment to always feel proud of what you deliver.

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Reputation (1080 x 1080 px)

When AI Changes the Playing Field
While you may have brilliant business ideas or career strategies, their success ultimately comes down to one factor: how you are perceived—your reputation. Understanding the profound impact of this can elevate your leadership, business, career, and professional development to a new dimension. Reputation management is not just a concept but a powerful tool that, when harnessed, can transform your professional life. There is nothing more powerful, but paradoxically, it is our least known and utilised asset.
Few factors have as powerful an impact on our professional lives as AI and reputation. Together, the two are vibrant.
With the knowledge that your reputation gives you about your unique qualities, you gain the tools, platform, and often the courage to realise what you are truly capable of achieving. You can take your professional development journey to a whole new level.
However, AI will change the terms of our reputation and, therefore, our success as consultants, entrepreneurs, and leaders in many ways. The sooner you realise this and act on it, the more competitive advantage you will gain.
<blockquote>&nbsp;
&#8220;Understanding your reputation is powerful; it is a milestone that marks a before and an after in your ongoing journey.&#8221; 
—Sven Hultin, entrepreneur and business coach
</blockquote>
&nbsp;
Your Expertise Becomes Your Perceived Expertise
Knowing your reputation is the key differentiator more than ever, especially now in the age of AI, because we will act with a different logic. There is more information out there today than anyone can really comprehend, and this trend is growing exponentially, leaving many experts stuck with yesterday&#8217;s answers. Without dedicated curiosity, more experts could become stagnant with outdated knowledge faster than ever before.
As AI&#8217;s vast knowledge is being unlocked in new ways, our expertise and how it is perceived will naturally be affected. Your expertise will have new parameters and will increasingly be about managing AI successfully and credibly, as well as how we deal with the information we receive. We refer to this as &#8216;the perceived level of your expertise,&#8217; and your reputation will be a crucial measure of it.
By being aware of every part of your reputation, you will gain a unique and crucial combination of the perceived level of your expertise or leadership and the &#8216;soft&#8217; skills that we now know to generate 85% of results.
Calling yourself a guru, a pioneer, a game-changer, or even an expert is no longer relevant or practical. But having it in your reputation is another thing entirely, allowing you to use it with both humility and pride. That is the beauty of reputation. Your reputation is simply as good as your professional environment perceives it to be.
New ways of building, expanding, and marketing yourself as an expert are needed today. I may be one-eyed, but I am convinced that your reputation will do the job.

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Reputation (1080 x 1080 px)(1)

The Soft Skills Revolution and AI
Artificial intelligence will cause massive changes and create a new era in business and the job market. At the same time, &#8216;soft&#8217; skills will be more critical than ever. Leadership, creativity, curiosity, imagination, commitment, courage, passion, empathy, and having a business mindset are just some of the areas where AI simply cannot compete. These skills make us uniquely human and will be our most valuable assets in the AI era. Knowing your reputation will always be the best and most reliable tool available to help you discover and leverage these crucial skills and talents.
To be honest, these skills are not soft; they are the skills that genuinely create results. We call them &#8216;soft&#8217; because it&#8217;s convenient and means we can then move on to something seemingly more important. But ignoring these skills is a huge mistake. Again, according to research by the World Economic Forum, Google, and LinkedIn, they generate 85% of the results.
In the Momentum podcast, Professor Kjell A. Nordström and Per Schlingmann say that it is impossible to predict how a human will behave even with all the AI in the world. We are increasingly inundated with AI-generated messages, and the more AI content we see, the more we will crave the human element.
AI will bring about a tool shift, a mind shift, and a skill shift. Everyone is talking about a skill shift in general terms, but they don&#8217;t define what it means. Understanding your reputation will be a game-changer since your reputation will give you a huge opportunity to stand out as unique. It&#8217;s about rethinking consulting, stepping up, creating added value, doing more meaningful work, and being more creative.
Even Your Bugs Can Be a Forerunner of Your Future Success
Four years ago, I removed the concept of weaknesses from my vocabulary and reputation analysis, replacing it with bugs. I was inspired by the apps on our smartphones that are released in beta and, of course, have bugs. These bugs are natural and are updated over time with the aim of achieving excellence.
It&#8217;s the same with you and me. When we move forward and do something new, there are bugs; they are also natural and can be updated in different ways. With the incredibly fast pace of change in the age of AI, there will undoubtedly be bugs, and some of your bugs could develop into the success factors that make you unique. It&#8217;s an exciting thought!
Reid Hoffman, a co-founder of LinkedIn, expressed similar thoughts in his book &#8220;The Startup of You.&#8221; He wrote that if you are not embarrassed by the first version you release, you have released it too late.

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Reputation (1080 x 1080 px)(2)

The Hybrid Consultant is Measured by Their Reputation
As AI transforms the market, the concept of hybrid consultants is emerging, where your expertise takes on a whole new set of parameters, and your reputation becomes the real measure. You have a unique reputation built on your often broad expertise, where you also see the bigger picture.
The concept of hybrid consultants is about the vital balance between technology and humans, the balance between the perceived level of your expertise and the soft skills that generate 85% of the results. A consultant&#8217;s reputation becomes both the benchmark and the tool to manage it effectively.
Something is rapidly changing in business today. I am meeting more and more consultants and entrepreneurs who talk about finding new ways to show their true value to attract new clients, contracts, talent, or investors.
We will likely see an increasing distinction between &#8216;title consultants&#8217; and &#8216;reputation consultants.&#8217; The former are more traditionally based on their title and the historical facts of what they have achieved, and the latter on their knowledge of their reputation in their market and what they can achieve in the future. Of course, the optimum is a combination of the two.
Knowing your reputation is the key because it sums up your actions and achievements in past years. It indicates your capacity and creates expectations about what you can achieve. It is crucial information that people are looking for, and we need to start showing it concretely. It all revolves around your reputation.
It&#8217;s about challenging the mediocre, focusing on an area where your talent, passion, and commitment come together to create something great. It&#8217;s letting go of the ambition to be the best, aiming for mastery, becoming unique, and not comparing yourself to anyone instead.
The Consultants of the Future
I see many people gaining the tools and courage to elevate themselves to a whole new professional level by understanding the key factors that build their reputation and how they can interact in new ways in the era of AI.
My work is based on my experience and belief in the immense power of your reputation, and I want to provide you with the best tools. I aim to inspire you to recognise the new opportunities in today&#8217;s marketplace based on your reputation and the expectations it creates.
Your reputation profoundly affects you, your team, and your organisation. Successful teams and missions are built on people whose reputation is their most important asset, grounded in their achievements. It&#8217;s the cornerstone of what they offer.
As an entrepreneur, consultant, or leader, your reputation is everything today, especially in times of rapid AI adoption.
Let&#8217;s face it: consultants with an attractive and high-quality reputation will have a considerable advantage when AI is used effectively and, above all, in a trustworthy manner. This advantage will shape the consultants of the future.

&nbsp;
About the author: <a href="https://www.linkedin.com/in/frykman/">Per Frykman</a> is a reputation management specialist with a track record of over 15 years dedicated to helping entrepreneurs, consultants, and leaders enhance their professional reputations. His unique process provides comprehensive insights into an individual&#8217;s soft skills and professional strengths, enabling him to create a compelling reputation resumé. Your reputation resumé is a unique report highlighting every part of your reputation and the key to unlocking new opportunities and driving business success. For more information, please visit the <a href="https://perfrykman.se/">Per Frykman – Reputation Mastery™</a> website.

qgroup-award-2024

Qgroup Award 2024

Qgroup Start-up Award goes to STRIDE

Since 2014, Qgroup has awarded selected students with the Qgroup Scholarship. Recipients are graduates of the Master’s Program in Entrepreneurship &amp; Innovation at Lund University.
This year, the Qgroup Scholarship is awarded to STRIDE (Daan van Unen, Margot Huysmans, and Therese Bohn) for the following reasons:
“This year’s Qgroup Award goes to a team that has shown consistent high quality throughout the program. They have continually demonstrated their persistence, dedication, and grit to test their value proposition. 
 
At the heart of their project is their carefully crafted blended approach to the market, innovation, and sustainability. 
 
The team has shown perseverance, bounced back from challenges stronger than before, and has taken everything in its stride. 
 
Their unfair advantage is that their modular running shoe gets cheaper and more sustainable with every purchase.”
Congrats! We hope to see more of STRIDE’s endeavors again soon!

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1200x630px_Qgroup News

Together with Petter Larsson and Janne Karppinen, both with vast experience in risk, security, and regulatory compliance, Qgroup is launching a new company, Secure by Q.

Qgroup Launches Cybersecurity Company Secure by Q

Digital transformation is increasing, creating exciting opportunities and risks. Cyberattacks, generative AI, employee behavior, third-party risks, threat exposure, communication gaps, and disinformation are aspects that must now be managed with preventive measures. Qgroup is now taking a firm hold in security and building up the new company Secure by Q.
The company will be run and led by co-founders Janne Karppinen and Petter Larsson, who will step in as directors and exercise shared leadership. Petter Larsson has a long and broad background in national and international risk, security, and leadership under challenging conditions, including the Swedish Armed Forces and the Security Police. Janne Karppinen (CISSP® and CISM®) has over 20 years of experience in the security field and is a strategic and experienced security leader with global experience in various security areas. They are both highly valued managers and leaders and themselves active as advisors for the company&#8217;s customers.
From the start, Secure by Q has been an innovative consulting company characterized by its specialization in modern and digital risk, security, and regulatory compliance. It is based on the principle of seamlessly integrating risk management, security, and compliance into organizations&#8217; business and organizational strategy and counteracting unnecessary uncertainty.
Their services cover a wide range of needs, from cyber security and information security to security protection, crisis management, and secure digitization, including cutting-edge domains such as AI, IoT, and autonomous technologies.
Jon Carvell, CEO at Qgroup, comments: 
&#8220;We are excited to introduce our new company, Secure by Q, which is simply redefining the risk, security, and compliance landscape. It will revolutionize the conventional risk and security sector as we have and will bring us the most sought-after risk and security talent in the market.&#8221;
Petter Larsson &amp; Janne Karppinen, Leaders of Secure by Q, say: 
&#8220;The team at Secure by Q&#8217;s way of working not only ensures reduced uncertainty for our customers but also drives sustainable growth, operational excellence, and progress in quality and innovation. This is our focus! We know that these areas are important in companies and the public sector, and we will help customers strengthen their core business and operations with balanced risk and security work.&#8220;
Jon Carvell concludes: 
&#8220;Petter Larsson and Janne Karppinen are best-in-class on the market, which is completely in line with how we build companies. We will acquire additional talent to be the obvious choice for both new customers and employees.&#8220;
Secure by Q is based in Malmö and works with local, national, and international assignments.
For more information, please contact:
Jon Carvell, CEO Qgroup 
<a class="editor-rtfLink" href="mailto:jon.carvell@qgroup.se" target="_blank" rel="noopener">jon.carvell@qgroup.se</a> 
+46708707500
Petter Larsson, Leader Secure by Q 
<a href="mailto:petter.larsson@securebyq.se" target="_blank" rel="noopener" data-removefontsize="true" data-originalcomputedfontsize="16">petter.larsson@securebyq.se</a> 
+46735032237
<div dir="auto" data-removefontsize="true" data-originalcomputedfontsize="16">Janne Karppinen, Leader Secure by Q</div>
<div dir="auto" data-removefontsize="true" data-originalcomputedfontsize="16"><a href="mailto:janne.karppinen@securebyq.se" target="_blank" rel="noopener" data-removefontsize="true" data-originalcomputedfontsize="16">janne.karppinen@securebyq.se</a></div>
<div dir="auto" data-removefontsize="true" data-originalcomputedfontsize="16">+46702008483</div>

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Qgroup is a group of highly specialized IT consultancy companies worldwide - all driven by individual excellence.

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We don't put people in companies — we build companies around people. Qgroup seeks out consultants from the very top of their respective fields and provides the groundwork for them to join forces.

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Since Day One, we have aimed to work in a truly disruptive way. The Q methodology empowers consultants to unlock new ways of thinking on both the individual and group level.
It&#8217;s by repeatedly shattering the record of our own personal best that we can lead our clients to extraordinary breakthroughs.

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The Q Way is all about unleashing the power of the individual consultant. Radical growth — personal and professional — is the ever-present goal. 
 
The journey begins with a black box of secrets and unfolds into a Quest of never-ending development.

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The Quest is an innovative, game-driven personal and professional development tool for our consultants. 
* Consists of seven levels with multiple tasks, 
* Strengthens our employees’ hard and soft skills, 
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The Beginning of Qgroup: What began as a sketch on a restaurant napkin of a new multi-group structure would soon turn traditional organizational models upside down.

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The year comes to an end with over 100% growth for Qgroup despite a stagnant market in the final months. Qore is envisioned, and The Quest is born.

The first Quest "Promovation" was held in April.

A stake was purchased in the Strategic Digital Agency Dynamic Dog in June.

The online version of The Quest was launched in October.

The Qore platform was launched in November.

The third annual Christmas Party was held with the whole of Qgroup.

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More momentum is gathered with another 100% leap in growth and a staggering number of new clients discovering the way of the Q. The Qore is born, and the first geographic expansion is carried out.

Qbiz Inc. was founded in June. It is the first company outside Sweden.

The fourth annual Christmas Party was held with the whole of Qgroup.

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The Year of International Expansion for Qgroup. First up: San Francisco. The expansion is supported by a steady growth rate of 100%.

Qubes in Frankfurt was founded in January.

Onyx, the first recruitment company in the Qgroup, was founded in February.

Peter Carlsson from Tesla joined the board in April.

Midroc became an investment partner with Qgroup in May.

The fifth annual Christmas Party was held with the whole of Qgroup.

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This year, offices in the UK, Germany, and the Netherlands are opened. The expansion led to an all-time high in recruitment and some remarkable partnerships for Qgroup.

Sam Rihani from Facebook joined the board in June.

The sixth annual Christmas Party was held with the whole of Qgroup.

The Year of Innovations and Upgrades. Internationally acclaimed brands cross paths with Qgroup, and another recruitment record is broken.

Qgroup upgraded to an impressive new headquarters in Malmö in March.

Data Wise Academy France was founded in Paris in September.

Qgroup was awarded the Di Gasell 2018 prize.


The seventh annual Christmas Party was held in London with all Qgroup companies.

Accelerated Growth became part of Qgroup in May.

The first QDay Conference took place in Malmö in October.

Qgroup received the Di Gasell Award by Dagens Industri to Sweden's fastest-growing companies since 2000.

Qgroup was named one of the Top 10 TELECOM solutions providers in Europe in 2019 by CIO Applications Europe Magazine.

Qgroup received The Newst's most prestigious office decor award - Office of the Year 2019.

Our eighth annual Christmas Party Celebration with all Qgroup companies took place in Paris in November.

Cyber Defence by Q was founded in December.

Qure was launched in Warsaw, Poland in May.

The New Leadership for a New World Master Series Webinar was launched in June.

EIQ Consulting was launched in Oslo, Norway in July.

Dynabyte AB became part of Qgroup in September.

TroniQ was launched in October in Sweden, opening up a new competence area within Qgroup: mechanical and electrical engineering combined with embedded software development.

Fredrik Wester, Paradox Interactive's founder, joined Qgroup as a new board member and investor in January.

Swedish Entrepreneurs Martin Gren and Joel Eklund joined Qgroup as new investors in February.

Hermes Group became part of Qgroup in February.

Qgroup announced a joint venture with Indian communications and technology company Schbang in May. SchbangQ becomes Qgroup's first company in Asia.

Qgroup founders Mikael Kretz and Håkan Paulsson received the Growth Rings in Silver in the category Founder of the Year Large Size Companies at the Founders Awards Gala in September.

Queen Consulting joined Qgroup in October.

Mikael Kretz, one of our company founders, was nominated for the EY Entrepreneur Of The Year Award in November.

QDay, in its 3rd edition, was held in December.

Our annual Christmas Party celebration is held in Warsaw in December.

Qgroup celebrated 10 Years in Business with the Qgroup Ball 2022 in Vienna in August.

Qgroup launched the tech recruitment firm Qlose with Anna Raihle, Ida Edström, and Martin Trikson in August.

Qgroup starts Data Dao – data with an edge in October.

Our annual Christmas Party celebration is held in Stockholm in December.

Qualified Consultants was launched in January.

Qgroup opened its first office in Tokyo, Japan, with AtaraQi by Qgroup in February.

Qgroup established another office in Västerås through its subsidiary Qrew in April. 

Qgroup acquired an additional 21 percent of Dynabyte AB, becoming the company's majority owner in April.

Linda Bjernstål joined Qgroup's board of Directors in May.

Qgroup Scholarship Awarded to Marama -graduates of the Master’s Program in Entrepreneurship & Innovation at Lund University in June.

Qgroup entered the much-anticipated South African market by becoming part-owner of Specno in June.

Our annual Christmas Party celebration was held in Berlin in December.

Cybersecurity company Secure by Q is launched in April.

Qgroup Scholarship Awarded to STRIDE -graduates of the Master’s Program in Entrepreneurship & Innovation at Lund University in June.

Qgroup founders Mikael Kretz and Håkan Paulsson received the Growth Rings in Gold in the category Founder of the Year Large Size Companies at the Founders Awards Gala in September.

Qgroup Acquired Master Gazelle Company Techfactory AB in October.

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Médecins Sans Frontières (MSF) brings humanitarian medical assistance to victims of conflict, natural disasters, epidemics, or healthcare exclusion.

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We believe that nobody can do everything, but everybody can do something! The We Can All Contribute (WCAC) mentality is just that with the two amazing brothers running the WCAC project. We support them in the quest ahead and are currently planning the next project with them!

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For nearly 60 years, WWF has been protecting the future of nature. WWF's unique way of working combines global reach with a foundation in science, involves action at every level from local to global, and ensures the delivery of innovative solutions that meet the needs of both people and nature.

We are honored and humbled to provide ongoing contributions to organizations around the world and to support the critical work that's being done in many marginalized communities where it's truly needed.

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Di Gasell is a prize that has been awarded annually by the newspaper Dagens Industri to Sweden's fastest-growing companies since 2000. The magazine arranges gazelle parties in each county during autumn, and companies that meet the criteria are noted there. They also arrange gazelle meetings in the spring to create meeting places and stimulate growth.

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Di Gasell 2019

The Newst's most prestigious office decor award - Office of the Year 2019 - is presented to the companies or organizations that have created a pleasant and visually appealing office, taking a closer look at the organizations' motivation for their offices and how the office visually looks. The purpose of the competition has been to lift-up organizations that invest in creating a good work environment for their employees and inspire more people to invest in creating nice offices. "We spend a large part of our lives in the office, so it's a matter of course that we invest in a nice office environment," says David Lundgren, COO at Newst.se.

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The Newst's most prestigious office decor award - Office of the Year 2019

CIO Applications Europe magazine annually recognizes the top 10 companies that are at the forefront of providing Telecom Consulting Services and transforming businesses.

Companies powered by individual excellence

We don't put people in companies — we build companies around people. Qgroup seeks out consultants from the very top of their respective fields and provides the groundwork for them to join forces.

Let achievements do the talking

Our stars

Qgroup seeks out the business’ biggest talents and allows them to use their knowledge and skills in the best thinkable way. Going to work should be the same thing as visiting a 5-star hotel – except you don’t have to pay for it.

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The Newst's most prestigious office decor award - Office of the Year 2019

CIO Applications Europe Magazine - Top 10 TELECOM solutions providers in Europe 2019

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